Oct 15, 2013 04:23
by Angie Fox
Kosovar singer Rita Ora’s family name translates to “hour”, which is fitting, as it is indeed the hour of Ora. Or rather, the year of Ora. The singer has reached dizzying heights of fame in the past 12 months and a firm place in the hearts and minds of fashionistas the world over.
A year ago the name Rita Ora barely registered in the international media let alone the general public. Yet today, she’s a burgeoning style icon, with a difference.
Such is the power of celebrity that in a short space of time the 23-year-old singer, who was famously signed to Jay Z’s Roc Nation record label at the age of 18, now boasts a number one album and countless number one singles, a judging spot on UK’s X-Factor, movie roles and modelling contracts, and a mentor in idol Beyoncé.
In the style stakes Ora is proving no slouch either. A fusion of ghetto style, Portobello Road, West London street market chic and old Hollywood glamour, Ora’s trademark bright red lipstick and electric blonde curls are spawning an army of copycats around the globe.
The Kosovar born singer of hits like R.I.P, How We Do and Hot Right Now has travelled a long distance in a short time, from her early years performing in London bars and pubs wearing op shop purchases she’d redesign, to the red carpet and the candy store of international designers that new-found fame affords.
She has since refined her look, which is now a fusion of high-end designers like Alexander McQueen, Roberto Cavalli and Chrisitan Louboutin with her penchant for vintage and skater fashion. Always edgy, she’ll often add a little spice to her evening looks in the form of a cap or beanie. And she’ll always bare some flesh, but not in a tarty way.
Style inspirations include Gwen Stefani, Rihanna, Blondie and Madonna, although Ora reinterprets them for the younger generation of hipsters, favouring bright colour, mismatched patterns and lace.
She is so fond of colour that it was recently announced she is collaborating with Rimmel London on a capsule collection of lip and nail shades.
Most recently Ora wowed London audiences in a floor length figure hugging lace gown, which she had worn a few nights earlier while partying in LA. And while she’s busy recording her second album, she still found time to pop in to Paris Fashion Week a few days later. It seems there’s one other thing Ora is wearing: energy.