Melbourne based independent label SUDO leads the way in forward thinking, functional fashion for the next generation of fashion lovers.

SUDO’s Spring Summer 2013 range oozes a cool, fresh vibe, with an on trend gelatti colour pallet, a mix of urban tropical prints and designer Terry Lay’s trademark penchant for quality fabrics, unique styling and cut. This season also sees the launch of SWIM X SUDO, and if pre-orders are anything to go by it’s destined to be another winner for SUDO kids.

Sudo is available online and in all leading boutiques across Australia & New Zealand along with selected independent retailers in Japan, Singapore, Malaysia and Europe.